Bringing character into the Extra Nice identity

Champions of creativity It’s Nice That were preparing for a new membership offering called Extra Nice, and invited us on board to help create a characterful identity.

We knew we wanted to bring character into the identity and Animade were the perfect partner for us. Working with the Animade team was a delight, collaboration was at the heart of their creative process which was an ideal fit for this extremely important new development of our business.

Rob Mordue, It's Nice That

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