Take a tour of our tweaked brand identity, complete with updated palette, new merch and bags of character. Made with joy, made by humans, made for you.
To mark our 16th birthday, we launched a brand refresh, a new showreel, and a site that feels as characterful as the work inside it.
This collaborative team effort celebrates what we’ve made with our clients over the years and everything we’re capable of together. Enjoy!
Visual Strategy
We adopted a holistic approach to evolve our entire brand ecosystem, moving away from isolated updates toward a unified vision.
Seamless Implementation
By pairing a strategic secondary palette with new shapes and patterns, we created a cohesive visual language that balances a vibrant, distinct aesthetic with the space our work needs to breathe.
Humanising the Identity
To inject more personality into our digital presence, we brought our mascot, Seemore, to the forefront. This move successfully humanises the brand, adding a sense of character and playfulness.
Design for Motion
Alongside this, we established a dedicated motion language that brings the brand to life at every scale. These snappy explorations feel very us, pushing personality into every pixel.
This updated system is designed for versatility, making it far easier to implement across all platforms, from websites and social posts to punchy pitch decks.
The rollout has been equally effective across our physical marketing collateral, creating a consistent brand experience that feels both distinct and characterful no matter where it appears.